It has been pointed out in a previous post that the convention used for the gauge covariant derivative tends to be different in nearly every textbook. As was pointed out in this excellent answer, these differences fundamentally boil down to the choice of the metric signature and the sign convention for the elementary charge $e$.
I am a bit confused about the interpretation of the sign of $e$ in this context. To illustrate, suppose I am considering a simple complex scalar theory such as scalar QED
$$\mathcal{L}=-\frac{1}{4}F^{\mu\nu}F_{\mu\nu}-(D^\mu \phi)^*D_\mu\phi-m^2|\phi^2|$$
with metric signature $(-,+,+,+)$ and gauge covariant derivative $D_\mu=\partial_\mu-ieA_\mu$. This system describes a complex scalar field coupled to electromagnetism.
If I derive the (classical) equations of motion for this system, there will be terms proportional to $e$. What is the interpretation of plugging in $e>0$ versus $e<0$ into these equations of motion? Does picking $e>0$ describe the evolution of a negatively charged field, while $e<0$ a positive one? How can one see this?
Fundamentally, I guess my confusion is this: In classical E&M I know that picking $q>0$ or $q<0$ will lead to different motion for positive and negative charges (for example via the Lorentz force law). But for the above theory, there is no clear distinction between a positive and negative point charge, only a continuous scalar field coupled to the gauge field. What then is the interpretation of picking a value of $e$ in the equations of motion?