Usually the total acceleration a' seen in a rotating reference frame (like earth) is written down as
$$\vec a' = -\vec \omega \times \left(\vec \omega \times \vec r' \right) - 2 \cdot \vec \omega \times \vec v' \tag{1}$$
First term is called usually "centrifugal force" while the right term is the Coriolis force.
But when I consider motion with (zonal) velocity u (along the east) on the equator, the total centrifugal force in radial direction z would be
$$a_z = \frac{(u+\omega R)^2}{R} = \omega^2R+u^2/R+2 \omega \cdot u \tag{2}$$
because the total tangential speed is the sum of earth's rotation and zonal speed.
Now I wonder, where the quadratic term would be derived from equation (1). I see only the first and third term arising from (1) but not the middle...
The answer must be simple, because it is just kinematics, not even physics, but I cannot find it.