I have been doing some reading on Wilsonian renormalization and also Effective Field Theories.
It's my understanding, and I could be wrong, that part of the process is to continually rescale the kinetic term to be in canonical form as you lower the momentum cutoff (though I've also seen that you could choose any quadratic term, so I suppose kinetic is just convention).
Why is that? Do you need to rescale the fields in general and choosing quadratic is the traditional way? Is there something special about a quadratic term in Wilson renormalization?
References to rescaling:
p 13 here: https://arxiv.org/abs/cond-mat/9307009.
p 184 of Srednicki would be another.